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Copy-paste templates for cold email, LinkedIn outreach, and follow-ups. Proven to generate replies and book meetings across multiple industries.
30
Ready-to-Use Templates
15
Email Templates
15
LinkedIn Messages
5
Industries Covered
All Templates
Email
LinkedIn
Marketing
Finance
Tech/SaaS
Recruitment
Email
Marketing – First Touch
Initial outreach to marketing prospects
Subject Line
{{FirstName}}, quick idea to lift your MQLs
Message Body
Hi {{FirstName}}, saw {{Company}} hit {{Metric}} last quarter. We helped {{PeerCompany}} grow marketing-qualified leads 28 percent with a trigger-based LinkedIn + email workflow. Worth a five-minute chat?
Email
Marketing – Content Share
Sharing valuable content with prospects
Subject Line
Case study: 27 percent lower CPL
Message Body
Hi {{FirstName}}, attaching a one-pager on how our ABM framework cut cost per lead by 27 percent for a UK SaaS brand. Let me know if a quick run-through would help.
Email
Finance – New Regulation
Finance industry regulatory updates
Subject Line
FCA change; checklist inside
Message Body
Hi {{FirstName}}, new FCA rules on consumer duty land next month. Our compliance content calendar template keeps investor updates on track. Happy to forward the Google sheet, no strings.
Email
Finance – Referral Ask
Asking for introductions in finance
Subject Line
Intro request re: specialised lenders
Message Body
{{FirstName}}, we just funded £4.2 m of asset finance for {{SimilarCompany}}. Do you know a CFO wrestling with cap-ex constraints who might benefit?
Email
Tech/SaaS – Demo Invite
Product demo invitation for SaaS prospects
Subject Line
{{Tool}} x {{CRM}} integration demo
Message Body
Quick note: we just shipped a native {{Tool}} ↔ {{CRM}} connector. Ten-minute live demo on Thursday, spots still open if you are evaluating automation options.
Email
Tech/SaaS – Trial Conversion
Converting trial users to paid plans
Subject Line
Your trial is 70 percent complete
Message Body
Hi {{FirstName}}, noticed your team triggered 183 API calls already. A 15-minute optimisation call typically doubles activation. Book a slot?
Email
Recruitment – Job Spike Trigger
Outreach based on hiring activity
Subject Line
Talent gap in {{Department}}?
Message Body
Hi {{FirstName}}, your careers page lists nine open data roles. Our embedded recruiter model fills hard-to-hire positions in 32 days on average. Interested in a cost comparison?
Email
Recruitment – Case Study
Sharing recruitment success stories
Subject Line
How we placed 40 SDRs in 6 weeks
Message Body
Brief success story attached; shows process and cost. If you forecast headcount rise this quarter, shall we discuss capacity plans?
Email
Cross-Sector – Funding Announcement
Outreach after funding announcements
Subject Line
Congrats on the funding round
Message Body
Kudos on the £{{Amount}} raise. Growth capital often means pipeline targets. Our outbound playbook booked 37 demos in 30 days for another Series A firm. Can I share details?
Email
Cross-Sector – Tech Stack Trigger
Outreach based on new tool adoption
Subject Line
You added {{NewTool}} – free audit?
Message Body
Hi {{FirstName}}, when teams adopt {{NewTool}} we see reply rates dip during onboarding. Happy to review sequences and send a mini audit. Worth it?
Email
Marketing – Re-Engage Closed Lost
Re-engaging previous prospects
Subject Line
Still looking at pipeline lift tools?
Message Body
We spoke last year about multichannel outreach; timing was early. Two new features now shorten ramp time by 40 percent. Revisit for next quarter?
Email
Finance – Webinar Follow-Up
Following up after webinar attendance
Subject Line
Slides + ROI calculator
Message Body
Thanks for joining our SaaS valuation webinar. Slides attached plus a spreadsheet that models ARR multiples. Questions welcome.
Email
Tech/SaaS – Champion Switch
Outreach to new role contacts
Subject Line
New in seat – accelerate wins
Message Body
Hi {{FirstName}}, congrats on becoming Head of Growth. Early wins matter. Happy to map three quick experiments that usually raise demo conversions within 14 days.
Email
Recruitment – Salary Report Offer
Lead magnet for recruitment
Subject Line
2025 UK Dev salary guide
Message Body
Our latest report benchmarks 1 700 engineering salaries. Reply “guide” and I will send the PDF.
Email
Cross-Sector – Sequence Breakup
Final follow-up email
Subject Line
Close the loop?
Message Body
Tried reaching you about doubling outbound replies. If now is not a priority I will stand down. Otherwise, which of these suits: Wed 10:00 or Thu 14:00?
LinkedIn
Marketing Connection Request
Initial connection with marketing professionals
Connection Message
Hi {{FirstName}}, loved your post on demand gen metrics. We tripled SQLs for a similar SaaS firm. Keen to connect and swap notes.
LinkedIn
Finance Professional Connect
Connecting with finance industry contacts
Connection Message
Hi {{FirstName}}, noticed your panel on fintech risk. I build outreach workflows for lenders; would value your perspective. Connect?
LinkedIn
Product Launch Congratulations
Connecting after product launches
Connection Message
Congrats on the {{ProductLaunch}} launch. We integrate with {{Tool}} users; happy to share activation learnings if helpful.
LinkedIn
Hiring Activity Connect
Connection based on hiring signals
Connection Message
Hi {{FirstName}}, saw {{Company}} hiring 12 SDRs. We placed 40 last month for a peer. Open to connect in case insights help.
LinkedIn
Post-Accept Value Drop
Follow-up after connection acceptance
Message
Thanks for connecting, {{FirstName}}. Here is a 90-second teardown on ABM ads worth £2 m pipeline. Thoughts welcome.
LinkedIn
Post-Accept Question
Engaging with questions after connection
Message
Curious: how are you balancing cold email and LinkedIn this quarter? Happy to trade benchmarks from 34 campaigns.
LinkedIn
Job Change Trigger
Follow-up after job changes
Message
Stepped into CMO at {{Company}} – congrats. Many leaders seek quick pipeline lifts; I can share a 30-day plan template. Interested?
LinkedIn
Funding Trigger
Outreach after funding announcements
Message
Saw your £{{Amount}} Series B. Budget often shifts to outbound efficiency. Shall I send our checklist for scaling safely?
LinkedIn
No-Reply Follow-Up
Following up on previous messages
Message
Circling back in case the ABM framework missed you. Want the condensed one-pager instead?
LinkedIn
Event Engagement
Following up after events or webinars
Message
Enjoyed your webinar on RevOps. We model reply curves against SDR capacity; can share the sheet if useful.
LinkedIn
Profile Engage + Ask
Engaging with content then asking question
Message
Read your article on AI scoring, insightful. What KPIs did you track during rollout?
LinkedIn
Group Discussion Pivot
Moving from group discussion to DM
Message
You raised a point in the B2B SaaS UK group about lead hygiene. We built a Clay recipe that cleans 10 k contacts in minutes. DM me for steps?
LinkedIn
Content Share - Finance
Sharing finance-specific content
Message
Dropping the FCA quick-reference deck we discussed, hope it helps. Curious if any sections need deeper dives.
LinkedIn
Invite to Mini Call
Proposing a short call
Message
Have three data-backed experiments ready for {{Company}}. Up for a 15-minute walkthrough this week?
LinkedIn
Polite Breakup Message
Final follow-up message
Message
Looks like now is not ideal and that is fine. Shall I circle back in Q4 or remove the request? Appreciate the clarity either way.
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